1¡¢Research objective
¡¡ Competition plays an important role in business operation.
As an old Chinese saying goes: ¡°Know the enemy and know yourself;
in a hundred battles, you will never be defeated.¡± Because
there is a fierce competition among enterprises in the same
industry , it is essential to learn how to keep core competence
through timely and effective observation of competitors
2¡¢ Research contern
Business scope and main service
Raw material purchase and payment terms
main suppliers
production capacity and annual output of main products
condition of main equipments
Producer¡¯s price and retail price¡¡
land coverage
3¡¢ Research channel
1)¡¢Primary data£ºCollected through interviewers¡¯ on-the¨Cspot
investigation
2) Secondary data£º
a¡¢ Industry information ,and published propaganda materials
such as competitors¡¯ product catalogs
b¡¢ Intelligence network
c¡¢Others
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